The workshop, part II: Who we invited (and why)

While planning our workshop it was important to make sure that we invited the right mix of attendees. That included, of course, a healthy dose of industry experts. But it was also equally important to bring some new thinking that we hoped might spur innovation. To that end, we asked people from many different industry sectors to bring their creative thinking to the group. That included NGO leaders, journalists, entrepreneurs, and even actors.